Social Media Ethical Greatness – Part III & Social Media 201 Event Planning!
MIKE WHITMORE: Yes. What we said earlier on, I don’t know if we mentioned it here; it’s this disruptiveness of the ideas. Right? Yeah, we’re competitors in the sense that we were talking about common foundational principles that business want to hear about. That business as usual small, medium and to large enterprises and this is the interesting piece of our social media. What we see out there is “Fresh” in our business consulting; is this is disruptive and is changing the game. Even you and I and others are trying to get a handle on this thing and we’re making a difference as seeing bottom-line results. That’s what we are going to be sharing at the 201 Conference. What we are seeing and why, and what works, and best practices, which is still being developed.
DARREN WILLIGER: That’s the best part we talk about disruptive and I like this say when I keep saying move the disruptive to the enabling technologies. Because just like when Twitter came out a few years ago and business were reluctant to take first step, I bet that several decades back companies were not eager to jump on telephone or telegraph. These disruptive tools eventually allowed business to communicate, there’s not a single sales maker out there who’s not used to using a phone and now using emails to communicate with clients.
MIKE WHITMORE: Absolutely, yes. In my old job I’ve had to kind of learn this new media and how to utilize it well and effectively. May I also say, Daren, we’ve been working with clientele internally with weakees and other types of collaborative technologies. With our feedback they have given us, this is from enterprise size clients, that we literally saved them millions of dollars in productivity gains. It’s amazing.
DARREN WILLIGER: Yes. We are coming up on the end of our call and you bring up the weakees but that’s something we got to talk about. Because that’s something you’ve been using in Google’s groups, other collaborative tools that have made it possible to build that tapestry with your team. Like ever before I love the idea of our CRM, we put something out here and anyone who has an action item just takes it. It just happens.
MIKE WHITMORE: Yes. It’s amazing and by-the-way, the younger generation gets this. We can talk more about that on another call. But it’s amazing, it’s natural to them.
DARREN WHITMORE: It’s natural to them and us being, we are at this point where we’re creditable, because we have actually done business for twenty something years. . .
MIKE WHITMORE: Great.
DARREN WILLIGER: Exactly (laughter), I’m sure if I didn’t shave there would be some too. Mike I’m excited, man, I love what we’re working on and I really enjoy that we get to help others with this stuff too, and that’s the joy I experience everyday.
MIKE WHITMORE: You bet, me too Darren. Its great when the light comes on and people get it and they see the results from it, it’s a lot of fun.
DARREN WILLIGER: All right and right on. I’m going to rap our recording and thanks again Mike.
MIKE WHITHMORE: Thanks so much Darren. Shake hands, talk to you later.
DARREN WILLIGER: Remember. “We are the shizzle”.
(Laughter)
